Claire Cronin graduated from Warwick University in 2001 with a Law degree and enrolled on the Barclays Leadership Programme. After 10 years’ working across product and marketing in Western Europe, she was headhunted by NetJets, the largest private aviation company in the world. During her three year tenure at NetJets, she was promoted to the board with dual accountability for Customer Service and Marketing. In 2014 she moved out of the luxury sector, to become the Vice President of Marketing and Customer Experience Director for Virgin Holidays and in 2015 was appointed as a Non- Executive Director on the Branson Centre of Entrepreneurship board. In 2017, Claire was promoted to the CMO role at Virgin Atlantic, with global accountability for Marketing and PR .In her spare time, Claire is an advisory board member for Beyond Analytics and she is a mentor to the Marketing Academy.