6-7 May 2020, The Grand, Brighton, UK

Jessica McGrogan: Senior director, business development, The Trade Desk

Senior director, business development

Tradedesk

Jessica McGrogan: Senior director, business development, The Trade Desk

Senior director, business development

Tradedesk

Biography

Jessica McGrogan is a Senior Director in the Business Development team at The Trade Desk. She works with strategic partners including agencies and brand marketers to set their vision for programmatic advertising. She works closely with sales, client services and trading to drive adoption of The Trade Desk’s platform in the UK, Northern Europe and MENA.

Before joining The Trade Desk, Jessica worked for Adobe, firstly as a Group Account Director before becoming Managing Director of Adobe Advertising Cloud in November 2017. In this role, Jessica was responsible for scaling the Ad Cloud business across Canada, working with strategic partners and consulting with brand marketers to guide their programmatic strategies. Prior to this, Jessica led the sales team at programmatic video software company TubeMogul.

Jessica is also an active mentor and has taken part in the Great Canadian Sales Competitions a Sales Coach as well as being a member of Toronto’s “Filling The Gap”, an organisation which helps local women with their professional development and career journeys. In her spare time, Jessica enjoys pursuits including yoga, spin, travelling and reading.

All sessions by Jessica McGrogan: Senior director, business development, The Trade Desk