SpecialityCMO, Trinny London
Shira Feuer is Chief Marketing Officer at Trinny London, the digital-first global beauty brand on a mission to give every individual the confidence to be their best. With a focus on delivering impactful entertainment and fostering genuine community, Shira is responsible for worldwide revenue growth, new customer acquisition, long-term retention and all aspects of Trinny London’s global marketing efforts, including brand and performance marketing, owned channel content and earned media, and the growth and engagement of the brand community, the Trinny Tribe. Shira's previous experience spans renowned global brands such as The Walt Disney Company and Burberry, international media agencies and high-growth, venture-backed startups. She sits on various client advisory boards and digital leadership councils, as well as consulting for diverse global brands and non-profits, from Skyscanner to Founders4Schools.